Let’s get to the heart of what you want…
About You
We haven’t met yet, but I’ll take some guesses: You want to do more of what you’re great at and spend less time on the other stuff. You wish you were more efficient and effective. You’re your own boss and wish you knew what to tell yourself to do next so that you could get past this plateau you’ve hit and scale your business into the wild-success stratosphere. …Or… You’re the boss of other people, and you want to do a better job of leading and inspiring them. You want to be legendary. In a happy way, not a scary way. You want to be the one—not some other outside hire—who leads your company into the future.
About ‘You Design You’
I work with you to achieve your goals. It’s really that simple. I’m tops at this. My clients, whether entrepreneurs or company big-wigs, talk about their businesses doing “a complete 180.”
- From one hairdressing chair to a full staff and a buzzing salon.
- From near-mutiny to the most motivated, “I HEART MY BOSS” team around.
- From the glimmer of an idea to successful Indigogo campaign, project fruition, and global attention.
Having directly supervised, managed, and mentored more than 400 individuals over 15 years, I have a knack for motivating even the most difficult people and for asking the questions that dissolve sticky problems and crack open opportunities you never knew existed.
When you come to me, I’ll quickly help you clarify what you and your team really want and need. (Most of us have an idea about what we want, but this step is often done ineffectively, which ends up costing us time, satisfaction, and money.)
I then work with you to design your road map, meeting, project, system, launch, team, year, or overall business.
I’m a coach, not only a consultant. Which means I don’t just come in, type up a report, and say adios. I come in and take you where you want to go.
Ultimately, I empower you so that you don’t have to work with me forever (though you may want to because once you’re on a roll with the whole success thing, the possibilities are endless). No fluff, just the essential stuff.
If you’re the type who likes to see things broken out into steps, check out my process below.
What I Do
I meet with clients either one-on-one, in pairs, or in groups. Sessions start at two hours and can be scheduled for full workdays, depending on what’s needed. Coaching can happen in person (in San Francisco at no extra fee), on the phone, or over Skype. In essence, I become your “what would I do without you” new favorite work partner. That’s based on real words from real clients, by the way.
About Nina
That’s me. Founder of You Design You.
I don’t dillydally. I’m direct, practical, and warm. I walk the talk by teaching skills I use myself, by building myself and my business to new heights, just as I help you do. The process is fun, the results are gratifying, and I love it. I’m funny, I think. People laugh, so that’s a good sign.
Here are some details that, however dry, make it easy to get budgetary approval: I have a business degree in organizational behavior and leadership. I’m a certified coach; I’ve written curriculum and training manuals on a wide variety of topics. I’ve spent the last 15 years wearing all different coaching, consulting, managing, hiring, and training hats, as an individual and front-of-the-room trainer, group facilitator, supervisor, mentor, coach, and consultant.
I got my feet wet as a leader—and master of helping people get along—by leading groups of teens, college students, and adults abroad, plus groups of volunteers to developing countries. (For the record, nothing beats homemade pupusas and getting to know a family of strangers in their home.)
Over the years, I’ve found I have a gift for helping people see what they can’t about themselves and for helping them change those things. That’s the art I bring to businesses like yours — to patch weak spots and mine big opportunities for growth.
So how can I help you?

Ready?
Let’s work together. Click here to contact me and set the wheels in motion.